The influencer marketing industry is now worth billions, but estimates show up to 25%* of influencers have paid for fake followers from illegal bot farms.
[*Figure representative of 10,000 well-known influencers, whose follower activity was scanned using Like-Wise]
So how do you know who’s telling the truth?
Introducing Like-Wise, a new tool from Social Chain that puts influencer fraud in plain sight, to help brands spot fake followers and allocate ad spend with confidence.
Don’t make their innocence an excuse for illegality, sign up below to join us in cleaning up our industry.